El Diablo Run 2019 Dates

Thanks to everyone who came on the 2017 EDR! 

We just posted a blog with a bunch of pics and video over on the WTF blog here: Biltwell WTF Blog

Tentative dates for the next one are:
MAY 10-12 2019

¡Viva Motos con Amigos!


Last Minute Deals From Lowbrow

Long-time EDR sponsor Lowbrow Customs is offering up a discount to riders who need a pair of riding clears or a Fuel Reserve Bottle for El Diablo Run. Enter the coupon code EDR2017 during checkout at www.lowbrowcustoms.com and save $5 off of any pair of Lowbrow Sunglasses & Clears (normally $19.95 each) and $5 off of a Lowbrow Fuel Reserve Bottle and Carrier Combo (normally $29.95)! Good through Friday, May 12th, 2017. See you in Baja!

  last minute deals from lowbrow: fuel bottlelast minute deals from lowbrow: fuel bottle last minute deals from lowbrow: riding glasses last minute deals from lowbrow: riding glasses


Pre-Party, Tattoos and Friday

Our buddies at Old Rose Tattoo in Temecula, CA are hosting a pre-party at their place Thursday, May 11th. From 11:00am until they give up, they'll be doing $20 EDR tattoos from some special flash they are working on. Then the next day, everyone is gonna meet up at Moe's and ride to San Felipe. Kickstands up at 7:00 and Aaron Mason does not fuck around, so be ready to roll! 

If anyone else has pre-party or organized meet-ups they'd like published, please hit me up at edr@biltwellinc.com


Everything you need to know about the 2017 El Diablo Run.

When we started the El Diablo Run back in 2006, the goal was extremely simple: do exactly what we liked doing and invite anyone else who agreed. At the time, the majority of custom motorcycle events took place in parking lots and survived off people shopping for trinkets and partying, mixed with a little hero worship of whoever was the TV personality flavor-of-the-month. I had done a Baja trip a couple years before on an old CB550 and met up with some CB750 chopper dudes from Vegas. What those dudes were doing was what I wanted to do. Most of my friends only rode dirt bikes back then and thought I was an idiot for riding a thirty year old bike across the border by myself but they eventually got stoked on it too. To me, that first EDR was kinda like a surf trip or if you’ve ever been in the Marines, what we called a “Libo Run” as Trent from Atomic Custom reminded me eleven years ago. (Libo is short for “Liberty” which is what a bit of time off is calledin the ‘Corps. Liberty is kinda like parole, and generally includes partying like an asshole with a bunch of other, similar assholes.) That first year we had about 40 riders, many of which are still solid friends today.
One thing we said from the very beginning was that we were not going to “measure cuffs” on the EDR. That was a colloquialism from the hot rod scene that was rife at the time with period-correct experts who were gate keepers at certain events and would turn away people deemed not cool enough. (i.e.: cuffs too high, too low, not stiff enough, whatever.) Like the motorcycle scene playing out all over America in Bud Lite-soaked parking lots at the time, we wanted nothing to do with that elitist vibe. Fast forward a decade or so and the custom motorcycle world is in either in it’s heyday or going to hell in a artisan-crafted-selvedge denim hand basket–it all depends on who you ask. Us? Biltwell? The guys who started and still run the EDR? We don’t give a shit. We don’t care if you are a up-and-comer or a already-has-been. We don’t even care if you wear pants, let alone cuff them. We like to build motorcycles and then ride them somewhere fun and party with our friends.
We didn’t do the EDR for a couple years just to let things settle down a bit. We brought it back in 2011 and decided that an every-other-year schedule would help keep attendance down as it seemed to weed out quite a few of the “I’ll just do it next year” types. It also made it easier on our friends who come from out of the state and even out of the country. Certain things change at a glacial rate, and the town of San Felipe is one of those elusive time machine places. It’s basically the same sleepy spot where in 1983, a teenage me drank booze out of a coconut for the first time after helping a friend prerun the San Felipe 250 off-road race. We stayed at Ruben’s Campo that week, and that was before there was a wall down the middle and half was turned into Kiki’s. I still dig sleeping in a Palapa and waking up just long enough to see the sun blaze out of the Sea of Cortez as much now as I did back then. Other riders have pleaded with us to just stay in San Felipe instead of crossing over to Ensenada. Not because the ride was that rough, but they just wanted to settle in and stay longer on the “Warm Side”. I insisted that we needed the contrast of the Pacific side and the density of Ensenada was a neat change from the lazy vibe of SF. We’ve done it the same exact way for so long now, that I finally gave in and agreed to change it up hold the event in one location. I think everyone will enjoy it more like this anyway and it’ll be significantly easier on us logistically. A bunch of us are still going to ride home through the usual route and stay a night in Ensenada, so if you feel like jumping in, you are welcome to, but make your reservations and pull your own weight.
Listed below are a few EDR basics. Some are old hat, a few are new for this year.
There are more FAQ’s answered on this page of the EDR site:
ABOUT THE RIDE AND ROUTE:  http://eldiablorun.blogspot.com/p/ride.html
ABOUT MEXICO TRAVEL IN GENERAL:  http://eldiablorun.blogspot.com/p/baja-101.html
See the long winded story above about not “measuring cuffs”. But, keep in mind this run was designed for hand-built choppers. Sure, you can do it on your Dyna or whatever but it’s more meaningful on something you and your friends built. Adding some “challenge” to this trip makes it way more fun!

If you wanna act like a moron, it’s a self policing deal and you’ll likely get put to bed the hard way. If the campgrounds or locals have had it with you, they’ll call the cops who will gladly give you a wood shampoo and then a suite at the Greybar. Let loose and have fun, but have some respect for our friends down there and your fellow riders.
We are not doing an organized trip to Ensenada from San Felipe. You are encouraged to go home any way you please. This is a three-night event: Friday / Saturday / Sunday.

4. WE ARE NOT ORGANIZING A RIDE FROM TEMECULAThis is the first year we aren’t leading a pack from Temecula. Most people know where it is by now, and if you can’t find San Felipe, you probably aren’t much fun to party with anyway. We’re gonna get down there early to get set up, so we’ll just see ya on Friday evening. We encourage people to organize their own meet ups and riding groups. Here’s the exact location for Ruben’s: https://www.google.com/maps/dir//31.0340784,-114.8280332/@31.039532,-114.8521301,6125m/data=!3m1!1e3
Here are the times for the handful of planned events:
Friday, May 12:
Tacos and beer upon arrival in San Felipe
Saturday, May 13:
4-5ish: yard games
5-6pm: open practice for circle of death, all classes
6:16-6:45: rigid class motos and finals
Sunday, May 14:
3-4: open practice for circle of death
4:00-4:30: bike show prize presentation
4:30 to 5ish: circle of death swingarm class motos and finals
6ish: cocatagon
Monday, May 15:
Ride yo ass home

This is explained in detail on the link above, but I’ll make it even more simple here. There are three ways to do it.
A. Show up and try to get a first-come-first-serve palapa in Ruben’s Camp for free. Or park at Ruben’s and camp on the beach right in front. Either of these options are free.
B. Contact JC at Baja Voyager:
He can help reserve palapas in the camp next door on the southside of Ruben’s, as well as several houses and plenty of hotels.
C. Wing it. Just show up with no plan and find a hotel or something. What’s the worst that can happen?
Sponsorship and the cash that Biltwell kicks in pay for a butt load of tacos and beer on Friday night and also the free camping enjoyed at Ruben’s. There are no entry fees except for the Coctagon and those proceeds all go to the champion. I don’t care if you made a Sharpie t-shirt that says Fuck Your Corporate Sponsors like a middle-aged Kurt Cobain might have, these sponsors are our friends. They get very little in return for their patronage and we require that they actually ride on the run. There is no vending for them (we’re not here to shop, remember?) but a few might bring a couple things to hand out to EDR riders, so pay attention and you might end up with something neat. We appreciate ‘em and hope you do to.
8. THERE’S LOTS OF OTHER STUFF TO DO DOWN THERE.I’ll get around to posting another blog soon with some ideas for day trips and diversions so you don’t just drink yourbadself to death on the beach. Since we are in San Felipe for an extra day this year, you might as well get out and explore a little.

Yes we know it’s Mother’s Day weekend. Bring momma. Please keep in mind that this is an adult event where some adult shit goes down so don’t bring kids, motorhomes etc. Please limit four-wheeled vehicles to chase-support-just in case trucks.

10. HIT ME UP WITH ANY QUESTIONS. If I still haven’t answered ‘em all by this point, please hit me at EDR@biltwellinc.com
See ya in May, Cabron.
Photos: Aaron Brimhall



Lodging / Camping at the El Diablo Run 2017

Our trusted friend JC can help with your reservations if you don't want to camp on the beach or take your chances on the first come, first serve palapas at Ruben's.

JC has can set you up at Kiki's, the palapa camp on the south side of Ruben's, in a hotel room nearby or in town, and he also has some homes and condos available for rent. Hit him up!

Here is his contact info:

More details on lodging/camping here.


EDR VII Sponsors Confirmed

The companies and individuals who have supported previous El Diablo Runs are some of the most standup businesses and people it's been our pleasure to meet. This year's list of sponsors is the most diverse ever, but they all have one thing in common:

They are committed to going on the ride.

From everyone at EDR HQ, thanks for your support!


















El Diablo Run 2017 Dates

Here's the schedule:

Friday, May 12:
Tacos and beer upon arrival in San Felipe

Saturday, May 13:
4-5ish: yard games
5-6pm: open practice for circle of death, all classes
6:16-6:45: rigid class motos and finals

Sunday, May 14:
3-4: open practice for circle of death
4:00-4:30: bike show prize presentation
4:30 to 5ish: circle of death swingarm class motos and finals
6ish: cocatagon

Monday, May 15:
Split lanes and take names all the way home

We are working on updating all details on this site, but here's the basics:

• The EDR will be three nights in San Felipe this time. No Ensenada leg. This will make things simpler and allow more time for relaxing on the beach, riding excursions, etc.

• We will not be leading a ride from Temecula this time. Plan your own route and we'll see you Friday when you make it to camp.

• See schedule above for things like yard games, Coctagon, Circle of Death, etc.

• Yes, we realize this weekend is Mother's Day. It's the only weekend available, so take momma to lunch the weekend before or bring her along!

• Camping will be free in Ruben's Camp and on the beach for the entire time. We will have more info on booking alternative camping in neighboring palapas and hotels later in the summer.

• We will put out the word when we are ready to talk about sponsorships. It'll be simple, cheap and grass roots like always. Please email mcgoo@biltwellinc.com if you are interested and he'll get back to you once we confirm the details

• Stay tuned to this blog for more info as it develops.

• Get that hunk of shit you call a chopper finished and ready to roll, you've got almost a year to prep!


WTF?! EDR Books?

Yep. We just got these babies back from the printer, and they are neat. This 100-page coffee-table-quality book documents the machines and mayhem of the 2015 El Diablo Run in Baja California, Mexico. Geoff Kowalachuk’s eye for composition, color, and culture brings you an inside look at this unique event whether you participated in it or not. 10”x10” hard cover is perfect-bound and the interior is printed on 80lb glossy paper for a substantial feel and great photo quality. This is a low-quantity run, so numbers are definitely limited.

Get yours here.



2015 El Diablo Run Map

Here's a route map, with mileage and written directions, plus a link to a google map:

A big group of us will leave together from Mo's at 0800 on Thursday, but undoubtedly plenty of riders get left in the dust going through traffic leaving town. Know the route, stick to it and you can catch back up at the next gas stop. If you can't do it from memory, you should print this out and have it with you. Once you leave Temecula there are plenty of places where your phone is not going to work so don't depend on it.

The section from Temecula to the 98 is about 123 miles of glorious twisties. Someone always runs out of talent and crashes on this section, so be prepared. I wrote a story about riding in a pack for Chop Cult a while back and you should read it here: http://www.chopcult.com/news/articles/chopcult-archives-how-to-ride-in-a-pack.html

See you soon!




Our bud Aaron Mason and the crew at Soul Expressions in Temecula are going to do their EDR special again this year: 12 hours of $20 pork chop tattoos, the day before we split. First come, first served. We'll post up the flash as soon as it's wrapped up.


Schedule, etc

We don't do a whole lot of "organizing" on this event, but there are a few things that actually happen on time and you should be aware of them. Here's the basic schedule:

4:00-7:00PM Preparty at Biltwell HQ 42349 Winchester Road Temecula, CA 92590

8:00AM Kickstands Up from Mo’s Egg House 27405 Jefferson Ave, Temecula, CA 92590
2:00PM til? Tacos & Beer, Ruben’s Campo, San Felipe

3:30-5:00 PM T-Shirt & Patch Vending at Ruben’s big palapa
4:30 PM Registration for games at the track
5:00 PM Plank Race
5:15 PM Kickstart Race
5:30 PM Co-ed Two-Up Slow Race (Female rider/Male passenger)
6:00 PM Circle of Death Open Practice
6:30 PM Circle of Death Suspension Class
6:45 PM Circle of Death Rigid Class (Awards immediately after)
7:00 PM Buy your Coctagon bat from McGoo
7:30 PM Coctagon on the beach

6:00-9:00AM Breakfast burritos at Ruben’s Campo / Ride to Ensenada at your own pace / You should be on your way before noon

1:00-7:00PM Tacos & beer at the Villa Marina hotel pool

3:00-6:00PM T-Shirt & Patch vending at the pool (See Bill for your rocker patch)

7:00-9:00AM Breakfast at the pool
12:00-4:00PM Lunch at the pool
4:00PM Awards at the pool

6:00-8:00 AM Breakfast burritos in the parking lot
Haul ass home, son!
See you in 2017...

Stay tuned for more details as we get closer.


Twenty-Four Men Enter, One Man Leaves…

Que en as mas macho—you, or one of 23 other kooks dumb enough to enter the Cocktagon in San Felipe Friday, May 29? The rules for our Wiffle Bat Battle Royale are simple: buy your bat and start swinging in a dick-shaped arena drawn in the sand. Fall out of the Cocktagon and you're done. Drop your bat and you're out. Everything and everyone else is fair game in what usually proves to be the funnest three minutes in Mexico.

McGoo will start selling bats right after Circulo de la Muerte finals early Friday evening, and the Cocktagon will rage at sundown. The entry fee is $10 per bat,, and if 24 bats are sold, Biltwell will double the prize pot to a whopping $500 for the last man standing.

Bring your helmet and your outlaw spirit to the Sea of Cortez behind Ruben's Campo on Friday, May 29 and let the games begin…



We just got back from a little pre-run to make sure everything is good-to-go for EDR15. Yep, the desert, beach, beer, potholes, federales, hookers, bars, palapas, twisty roads and all that good stuff is all still there and ready to party. Basically, nothing has changed. 

Here's your lodging details:


There are a handful of palapas now open for paid reservations at Kiki's Campo. 
Kiki also has a dozen or so brand new hotel rooms behind the camp, at the north end of the Circle of Death track.
You can contact him directly for either reservations, and should do so soon because things are starting to fill up already.
Email him at: kikimr.baja@hotmail.com 

Ruben's camp next door is ready to go and free palapas will be given on a first-come-first-served basis. Biltwell covered the cost of these palapas, so they are free to riders. If you miss out on one, you can also camp on the beach (best spot anyway) for free, and park your bike in either camp. There will be plenty of cheap beer, tacos and "entertainment" at Ruben's Camp both nights, as well as good deals on breakfast and coffee in the morning. This is not a family-friendly environment, you have been warned. 

An alternative, La Palapa RV camp on the south side of Ruben's will have palapas for rent, but they are not free (probably about $30 per night and you can fit about 4 people in each one). The boss lady here is not able to take reservations in advance, but the campground is large and there are plenty of spots, so it's just about guaranteed that you wont get skunked. Should be plenty of palapas for everyone. 

The Route:

For riders following our route from Temecula, there is a new gas station on the south side of HWY 8 about 66 miles out of Santa Ysabel, so we don't need to fill small tanks from pickups like last time.

The road south of the Mexicali border to San Felipe has no significant changes and is in the best condition we've ever seen. No construction at this time. Still has some potholes and is typical Mexico, but no surprises so far.


Everyone is staying at the Villa Marina hotel, which is the largest, pinkest building in Ensenada. If you get lost, head towards the coast and the giant Mexican flag. Near that flag, the VM is the only twelve-story building in town. 

You absolutely need to make your reservations well in advance. Juan Carlos at Baja Voyager handles dozens of race teams for the Baja 1000, is a professional guide for factory Toyota and has fixed the Ensenada side of the El Diablo Run for years. Go to his website to contact him here for your reservations: bajavoyager.com/contact.html

The Villa Marina has a nice pool and secure bike parking. We've arranged good deals on food and booze here and there will be two bars set up: one in the parking lot and one by the pool. The VM is not the Ritz, but it is very accommodating and we've got the whole thing locked down so it'll pretty much be a big party the whole time. 

The Route:

From San Felipe to Ensenada, it is as rough as it has even been. Plenty of potholes that will totally ruin your day. Remember those surprise speed bumps? Yep, still there, but they've moved them and they are unmarked just to test your skills. Slow down. There was no construction on this stretch today, but who knows what will be in store for us in May? This route is only a little over 150 miles, but it can take a while depending on circumstances. Just chill out and enjoy it and you will have a much better time than if you decide to haul ass. More than a few crashes have happened along this part of the ride and most of them have been a result of riding too fast. Don't forget to pull off to the left in Valle De Trinidad if you are going to need gas along the way. There is also gas in Ojos Negros, but it's around 100 miles from SF, so if you are a tiny tank nerd like us, you better stop in Trinidad to top off. 

The Ensenada to USA Border has good and bad news. There was a landslide that caved in part of the toll road. But, they fixed it. Then it caved in again. So, there are some detours onto the free road. The free road is a little slower and slightly longer, but scenic and skips one toll, so that's a bonus. This may be fixed by spring, but either way, just head north out of Ensenada and follow detour signs to TJ/San Diego. It's nearly impossible to get lost and there is gas along the way. The really good news is the border crossing has been upgraded and moves WAY faster now. What used to take three hours on a Sunday afternoon in a truck today took about an hour. On a bike, you should split lanes and be through it in a few minutes. The road conditions on this route were very twisty with fun elevation changes but not nearly as rough as the route from San Felipe. Slow truck traffic is the main obstacle. 

We will have more info on Bike Games, Coctagon, Circle of Death, day trips, awards and sponsors later in the week.